Collaboration with Popular DJ "DJ Celly"! Hard Rock Cafe Tokyo Rock Shop Limited Collaboration Goods Release

First collaboration between popular DJ DJ Celly and Hard Rock Cafe, an American restaurant. The release features an original T-shirt titled "DJ Celly 'BON DANCE' T-shirt" that fuses Bon Odori (summer festival dancing) and DJ culture, launching at the Tokyo Rock Shop. A second wave is planned for late September.